Isserman Consulting
Today is: Friday, May 18, 2012
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Select Projects

Throughout the years, we have had the privilege of working alongside entrepreneurs, designers, scientists, programmers, explorers, technologists, and visionaries to complete creative marketing and branding projects. Below you will find a few examples of our past work.

Coconut Water Hydration Shot

Coconut Water Hydration ShotWe love working on exciting sports nutrition beverages, so when we were asked to support the reformulation and rebranding of the AgroLabs' Coconut Water Hydration Shot, we immediately rolled up our sleeves and jumped right in.

Our deliverables included:
  • Packaging and Label Redesign
  • Flavor and Formulation Assessment and Selection
  • Sell Sheets and Marketing Collateral Design

Nyloxin

Nyloxin

We jumped at the opportunity when our client engaged us to manage the launch of its novel over-the-counter pain reliever made from real cobra venom.

Our deliverables included:
  • Market Research and Competitive Landscape Analysis
  • Packaging and Label Design
  • Component Sourcing and Pricing
  • Regulatory, Manufacturing and Logistics Support
  • Sell Sheets and Marketing Collateral Design
  • Press Release and Online Content Development
  • Branded Ecommerce Website Solution
  • Corporate Sponsorship of a Mt. Everest Climber

Le Chocolat

Le Chocolat

When a well-known jewelry house asked us to develop a unique media campaign to coincide with the launch of its ecommerce website that we built, we said “yes”.

Our deliverables included:
  • Le Chocolat – the Ultimate $1.5 Million Holiday Gift
  • National Coverage in Major Newspapers and Magazines,
  • including the Associated Press and Robb Report
  • Dozens of Television News Stories Featuring Our Client
  • Online Coverage on Major Consumer and Industry Blogs
  • Over 30 Million Media Impressions and Over 10,000
  • Unique Visitors to the Firm’s Website

Xtreme Green Products

Xtreme Green Products

We support the use of clean technologies. That’s why we were excited when our client engaged us to develop the brand identity and corporate communications plan for their electric vehicle company.

Our deliverables included:
  • Logo and Marketing Collateral Design
  • Branded Ecommerce Website
  • Public Relations Strategy Development
  • Press Release Targeting and List Execution
  • National Media Coverage of its Electric Vehicles
  • Corporate and Shareholder Communications Outreach
  • Social Media Strategy Development and Execution

Great Rivers Habitat Alliance

2-Headed Snake

From time to time we work with local, regional and national non-profit organizations to help them realize their true marketing potential. Recently, we completed an internet marketing engagement with the St. Louis conservation group, Great Rivers Habitat Alliance.

Our deliverables included:
  • A Complete Website Design Renovation that Included the Integration of a Content Management System and that Focused on Organic Search Engine Optimization
  • Email List Database Setup and Campaign Design and Execution

2-Headed Snake Auction

2-Headed Snake

We just couldn’t pass up the opportunity to help our not-for-profit client manage and create buzz about an auction of their 2-headed snake.

Our deliverables included:
  • Coverage in Top-Tier Print and Online Media Outlets, including the Associated Press, BBC.com, USA Today, MSNBC.com, AOL.com, and the International Herald Tribune
  • Featured Segments on National Public Radio, CNN Headline News, CBS News, BBC News Radio, Fox News, Discovery Channel and Regional News Stations
  • Over 50 Million Media Impressions Worldwide
  • A High Bid of $50,000

RareShare

RareShare

In 2008, we launched RareShare, an online social network to connect people with rare medical disorders. We did this in part to support one of our life science clients, but also because we recognized the need for such a website.

Our deliverables included:
  • A Fully Functional and Scalable Social Network
  • Over 600,000 Visitors
  • Coverage in Dozens of Newspapers and Magazines Worldwide, including a Feature Article on the Front Page of the Washington Post’s Health Section
  • The Discovery of a Treatment for a Rare Disease Through RareShare Membership Collaboration